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Attila the Hun (Hungarian)

 

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"We should rule the world." --Attila the Hun (born 406 and died 453)

Attila the Hun was a member of a nomadic Asian people in search of global conquest. By AD 432, Attila the Hun had become a leader of historic repute. He gained so much power that his army consisted of 700,000 warriors, and he was content with nothing less than the ransacking of Rome itself. The Huns had a reputation for cruelty and barbarism that was not undeserved. They ate their meat raw (often human flesh), had little use for virgins, and possessed a strong appetite for murder and mayhem. No one could look Attila in the eyes, not even any of his 400 wives.


The Huns were from east of the Caspian sea in Asia, and of uncertain ethnic origin, though sometimes said to be mongoloid. They had been driven west by the Chinese, and they in turn invaded the area east of the Black Sea about AD 372. They drove out many of the Germanic tribes, such as the Alans, into Eastern and then Western Europe. Shortly after the Fall of Rome, from AD 445-453, Attila the Hun created a huge empire north of the Danube that covered most of Europe, all the way over to France (See Figure 3.). Thus, the invasion of the Germanic tribes into the Western Roman Empire was due largely to them having been driven out of their own homelands by the Huns. Looking at Figure 3 might also give insight as to why the Saxons and Anglos might not have been eager to return to their own homeland after having moved to England to help the Britons, for it was being invaded by the Huns. Attila's capital city was in modern-day Hungary, but the Huns were finally driven out later that same century, and I don't know if any nation remains from them. They were replaced in Hungary by the Magyar, who later came from east of the Black Sea, but who are probably not related to the Huns.


Attila the Hun's Empire about AD 450


Back in 1987, a very famous and controversial leadership book was written, called "Management Secrets of Attila the Hun." The book pretends to be a collection of campfire stories told by Attila while training his chieftains to be better leaders. Of course there's no historical evidence that Attila ever had such fireside chats, but it's an interesting way for the author to infer what Attila might have said under such circumstances.

Here are a few of Attila's secrets that the author claims are fully appropriate for the business world. What do you think? Is there any wisdom in behaving like a Hun today?

YOU'VE GOT TO WANT TO BE IN CHARGE -- You've got to be ruthlessly ambitious. Never be bored, disinterested, or cowardly in any way. Good leaders are lustful leaders. Power is like sex, but don't appear overeager, just extremely determined to succeed under any circumstances, fair or unfair.

PICK YOUR ENEMIES WISELY -- Do not consider all opponents, or everyone you argue with, as enemies. These are accidental enemies. Choose your enemies with purpose. They may be people you have friendly relations with, and in fact, you should let them think of you as a friend, all the while never telling them anything, and lulling them into a state of complacency and acting prematurely.

EXPLOIT THE DESIRE TO ENJOY THE SPOILS OF WAR -- Harness your peoples' desires for short-term gains. Grant small rewards for light tasks. Reserve heaps of booty for other times, and be generous with items that hold a value to yourself. Never underestimate the ability to buy obedience.

EXPECT CONTINUAL IMPROVEMENT -- You must encourage learning and innovation among those you lead. This can be done in several ways, by creating competitions among the people. Never allow them to wander aimlessly. Regularly upgrade your standards of performance.

NEVER CONDONE A LACK OF MORALE OR DISCIPLINE -- Terminate people at the first sign of disrespect for the common good, but by no means stiffle individualism or punish the innocent who don't know the common good. Definitely, do not allow uncontrolled celebration. Pillaging and looting are only fun if done in the name of one's mission. Discipline will build morale.

 

 

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